ome gorgeous photography from an IBM marketing booklet in 1964. Really love the warm hues, unconventional angles, and the wonderful depth of field. Notice how in the last photo, IBM features the trinity of political correctness: a woman, a black guy, and a white guy. That made me chuckle knowing IBM’s sordid history from World War II.

Only somewhat related, but a bit of commentary on the fashion: On one level, I’m happy that we’ve evolved to more casual dress, but I do love the sophistication of a well-tailored suit or pencil skirt. My first job working in a corporate office in 1998 instigated some sort of dress code, and as a result, I ended up with more pantsuits, blouses and skirts than a girl of fifteen should normally own — but I enjoyed it, and maybe even miss it. Now that I run my own design studio, it’s nice to just throw on jeans and a t-shirt, but some days I find myself disconcerted with how I actually managed to leave the house wearing mismatched socks and my shirt inside out. The fashion and environment depicted in the photographs above were pretty true to life in the 60s, and to see photos like these in a Dell catalog now would seem terribly staged, although incredibly awesome — and I bet their sales would probably spike from that campaign, too. Despite the coolness or comfort of casual wear, suits and red dresses are just so much sexier. It’s no longer a maybe — I definitely miss it.