Applied Minimalism: Dieter Rams

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dieter-rams

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T 1000 Ltd Edition Screenprint

Born in 1932, Dieter Rams is a German industrial designer mostly known for his work at Braun (1955-1995), and considered one of the 20th century’s most influential industrial designers, and with good reason: even today, UI designers take note of his style, and we have to look no further than iPhone’s calculator app, which seems to take a clear inspiration from the Braun ET44.

We’ve briefly mentioned Rams before, but I felt there was a need to showcase some of his work, which Bibliothèque devoted a complete exhibition featuring 244 objects:

Planned across five sections [...], the design of the exhibition utilised an array of graphic expressions – each appropriate to specific areas of curatorial content. The entrance featured an internal façade with Rams’ Vitsœ 606 compression system spanning the width of the upper gallery (approx 15×5m). Here the visual language from selected products set the tone.

It’s surprising how most of the products still seem fresh, like they were created just yesterday; that’s the beauty of Minimalsm. It saddens me, though, how modern industrial design seems focused on gimmicks and a “disposable” mentality, which explains why most of the products go out of style in less than a year. At the same time, it’s our fault as consumers, always waiting for the latest, better gadget, with a newer, shinier design.

Source: Bibliothèque Design.

Published //

May 6, 2011

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Aälejandro Díazs

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4 Comments

  1. No.
    1

    Team Colorcubic

    Aälejandro, this is great! And I agree with you wholeheartedly, that as consumers living in the 21st century, we’re obsessed with the latest and greatest gadgets… which in a way, forces industrial designers to not focus on lasting products, but instead, disposable ones. We definitely need to adopt these philosophies again. Like you said, the beauty of true minimalism is timeless.

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    Michael

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    May 6, 2011

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    • No.
      1.1

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      Indeed! We’re as guilty as industrial designers in this sense, but I suppose we’re just used to replace things by now, from plastic dishes to newer laptops. It’d be a heaven if everyday products were as thoughtfully designed and considered, but if there’s such a case, the company involved would probably market the products as vintage and high quality, with a price way over the competition. Oh well.

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      Aalejandro

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      May 6, 2011

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    2

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    we are total dieter rams fan! maestro! thanks

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    badinicreateam

    Date //

    May 9, 2011

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  3. No.
    3

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    Oh this is absolutely drop dead gorgeous. I wish I could see this exhibit in real life.

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    Benjamin

    Date //

    May 11, 2011

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