Pair of Thieves™ is an inclusive Los Angeles, California + Portland, Oregon sock & underwear brand, operating at the intersection of style, affordability, and quality manufacturing, with a fun, quirky twist.
When Pair of Thieves™ commissioned Colorcubic®, we were tasked with providing innovative packaging solutions that remained on-brand, to appeal to their inclusive target demographic. Through extensive collaboration, and the deployment of our ever-growing knowledge base & interoperable tech stack, we explored the design & production of multiple, innovative packaging solutions, while maintaining resale & wholesale department store regulations.
Through this endeavor, Colorcubic® established a sustainable packaging design solution, which allowed for the exploration of new packaging designs, without the need to waste paper & ink resources. This solution not only helped to speed up the design & approval process, but it also helped to further explore unique packaging solutions with familiar & quirky design elements, e.g. our soda-pop-sock 6 pack package solution (see above).
[Design Notes: All 3D product / packaging renders lit using Colorcubic’s very own HDRI lighting preset plugin, SceneLight®, for Cinema 4D.]
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